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Current issue

ELEKTRO 7/2018 was released on June 27th 2018. Its digital version will be available on July 27th 2018.

Topic: Cables, conductors and cable engineering; Tools, equipment and accessories for work with cables

Main Article
Parametrization of circuit models of Li-accumulators for electromobility
Smart Cities (part 3 – volume 1)

SVĚTLO (Light) 4/2018 was released on July 30th 2018. Its digital version will be available on August 31th 2018.

Refreshing our memory
Eccentric luminaires of René Roubíček from the years1965 till 1977
Bases of photometry – 1st part
Great personage of Czech science of times after Battle at Bílá hora: doctor, naturalist, philosopher and physicist Jan Marek Marci from Kronland

Optical radiation effects and use
The light and circadian rhythms

Why Google’s smart home bet may be a flop

22.06.2015 | Business Insider | www.businessinsider.com

Google just made a big push to own the smart home. But its efforts may be in vain.

Nest, which is owned by the search giant, rolled out its new line of smart home products on Wednesday, and while the update to the devices were impressive, the company still has one big problem. Nobody seems to want a connected home. According to a recent report from Argus Insights, in May consumer interest in smart home products dropped 15% below where it was a year ago.

Google´s smart home

While Argus’s data is based soley on the volume of consumer reviews from a slew of different retailers and not on sales figures, other data also suggests that U.S. consumers just aren't that into the idea of home automation. Only about 13% of U.S. households with broadband report owning at least one smart home device, according to a report  published by Park Associates and the Consumer Electronic Association last year. And 62% are unfamiliar with smart home products, according to the report.

Part of the reason consumers haven’t fallen in love with the idea of decking out their homes in smart devices is simply because they want to make sure the cost is worth it. While all of Nest’s new products fall into competitive pricing categories, the company will still have to convince the masses that dropping a few hundred dollars here and there will pay off in the long run. It's also worth noting that while data from Argus suggests people aren't interested in home automation devices, Google Trends - which shows what people are searching - shows that people are actually searching more for things like "smart home," "smart thermostat," and "connected home".

Read more at Business Insider

Image Credit: Nest

-jk-